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Usher × PROPELLER PREMIER

Rally your fans.
Grow lasting
support.

Bring Usher’s fans into the work that helps young people discover careers across entertainment. Fans join with a monthly or annual gift, get rewarded for taking action, and stay connected to the work.

Explore your club preview

Usher’s New Look

Usher
Behind the show. A future career.

HERE’S HOW IT WORKS

Fans get rewarded
for creating
change together.

Fans support Usher’s New Look monthly or annually. They unlock member benefits and receive Propeller points to use for available rewards.

Join with a recurring gift Receive points and benefits Keep taking part

Proposed monthly donor club

Usher’s New Look

$10 / month

  • Recurring support for the organization
  • Points for rewards and experiences
  • Propeller Premier included
See the member welcome

Sample USD amounts. No payment will be taken.

YOUR MISSION, THEIR NEXT ACTION

Reward fans for
taking action.

Your team chooses the opportunities. Fans earn more points by learning, sharing and participating, with no additional gift needed.

Examples tailored to Usher’s New Look. Point amounts are illustrative; eligible Premier actions earn 2X points.

Try the action and short-course previews

PROPELLER PREMIER INCLUDED

Benefits from
your world and ours.

Merch + products

Signed Usher merchandise and available products from brand partners.

Concert tickets

Available tickets from your team and Propeller’s partners.

Experiences

Use points for entries to win flyaways, festival trips and more.

Member access

A team-led career conversation, plus content and perks your team chooses.

Impact updates

See the work your support makes possible.

Points unlock available rewards. Member access and impact updates are included benefits.

YOUR LOOK. YOUR COMMUNITY.

A home for you
and your fans
on Propeller.

Usher’s New Look gets its own club experience, with the mission, rewards, actions and membership in one place.

Explore your club See the member welcome
YOUR CLUB PREVIEW

Usher’s New Look

Help the next generation get started.

Join → Get access
Receive points → Choose rewards

Propeller Premier included

IN GOOD
COMPANY.

NOAH KAHAN × THE BUSYHEAD PROJECT

Real results.

Noah Kahan’s fans support The Busyhead Project through recurring giving and one-time donations on Propeller.

8,050Active recurring donors
$98K/moEstimated monthly member support
$3.8M+Total raised through Propeller, including one-time gifts
Noah Kahan with two Propeller winners
Noah Kahan with Propeller winners

Case-study figures reproduced from your supplied Maggie Rogers proposal. A reference snapshot, not a live report or forecast for this program.

A FIRST LAUNCH FOR Usher

From a night out to a new opportunity.

A proposed Usher concert experience introduces the club. Career stories and approved alumni updates show fans the people and skills behind the entertainment they love.

01

A proposed concert experience introduced by Usher

02

A monthly entertainment-career spotlight

03

A team-led conversation about industry pathways

DECEMBER 1, 2026

JOIN US FOR
GIVING TUESDAY

Join Propeller and participating artists in inviting fans to take action and support causes together. Your club can be ready sooner.

Get started

Let’s shape it together.

The first offer

Proposed signed merchandise and concert tickets, with a supporter event selected by the team. Scholarships, internships and student places are not rewards.

Artist participation, inventory, eligibility, points and any sweepstakes rules are agreed before launch.

Recipient and program decisions

Align with existing New Look pathways and partners. No access to young participants or guaranteed employment. Historical event photography is a private reference and needs usage approval before external distribution.

Agree on gift amounts, costs, payment routing, consent, responsibilities and reporting access before collecting donations.

Mission and source

Usher’s New Look prepares young people for entertainment careers across production, creative, business and technology through exposure, training and experience.

Usher’s New Look
Launch sequence
  1. Choose the charitable recipient, first offer and mission-relevant actions.
  2. Prepare the club, rewards, content and reporting with both teams.
  3. Complete intake and agreements, then approve the launch.
  4. Invite fans, share impact updates and refresh approved rewards.
Photo credits

Robert Downey Jr. portrait: Edgar Meritano; crop by RanZag; color adjustments by WikiPedant. Source · CC BY-SA 3.0. Display cropped to fit.

Eva Longoria: Harald Krichel / WikiPortraits; crop by Franzekafka. Source · CC BY-SA 4.0. Display cropped to fit.

Stormzy portrait: University of Exeter honorary graduate profile. Private concept reference; external-use rights require confirmation.

Lady Gaga portrait: Good Morning America / Getty Images. Private concept reference; external-use rights require confirmation.

Ella Langley portrait: Sony Music artist profile. Private concept reference; external-use rights require confirmation.

Keanu Reeves: Gilberto Marques / Governo do Estado de São Paulo; crop by Mithoron. Source · CC BY 2.0. Display cropped to fit; no endorsement implied.